All models

04

Funding-Based Prospecting

Target startups that have recently raised — capital creates urgency to build.

A newly funded company may need to

  • Build its MVP.
  • Develop new product features.
  • Scale its engineering team.
  • Integrate AI.
  • Modernize its infrastructure.
  • Accelerate its product roadmap.

Research platforms

  • Crunchbase
  • Dealroom
  • Tracxn
  • PitchBook
  • YC Startup Directory

Example

A HealthTech company raises $8M in Series A. You approach its CTO or founder with a product engineering proposition.

Why it works

Approach them around the business milestone, not just to congratulate them on funding.

Next modelTechnology-Based Prospecting